Older Brother NYC Pop Up
The most exciting project I got to be a part of during my time with Older Brother was their Fall Fashion Week (2017) Pop-Up Shop in Little Italy. My responsibilities included helping the Portland-based Co-Founder plan and organize the shop theme and look, as well as helping set up and run the shop itself.
This process was amazing to be a part of and allowed me to grow as a collaborator. Below, you will find the planning document, as well as photo and video content from the Pop-Up. It was a huge success, bringing in almost $20,000 in sales in just seven days. Ultimately resulting in the brand returning in the spring of 2018.
The video below was created by Remington Long and myself during the Pop-Up event. We worked with the Co-Founder to get an idea of the shots and looks he wanted in the video and spent an hour shooting. Remington Long is responsible for the videography and editing.