Older Brother US
Older Brother presented me with my first opportunity in the fashion industry. At the time, Older Brother was a quickly ascending brand, catching eyes and ears for their organic materials and dye process. I worked directly under the Portland-based Co-Founder, to manage shoots from start to finish, diversify the brand’s model base and manage the brand’s social media content. Below are examples of the content I managed and created; Including storybooks a wrote and the content created from those shoots.
Bonsai Mirai x Older Brother US
Overview
While the younger brother works to prune his bonsai tree, the older brother is “pruning” (cutting) his younger brother’s hair.
While on the surface this could just be a picture of an older brother assisting his helpless younger brother, we are utilizing this image for a much deeper meaning.
It can be seen as two separate stories/experiences.
First, the younger brother is learning what it means to take care of something. As a growing young man, it is sometimes easier to learn important lessons about taking care of yourself through taking care of something else. Therefore, the younger brother is not actually just taking care of a random tree, but rather he is learning how to take care of himself (metaphorically).
Second, the older brother is learning what it means to take care of, or look out for someone else. This is inevitably helping him learn more about himself and his character. Taking care of someone else is not easy, but this older brother is up for the task. He knows the importance of helping prune his younger brother as he grows older. The older brother has already had many of the experiences his younger brother is soon to have. Therefore, he must take it upon himself to help prune and water his brother in a way that helps him find his path.
There is more to this second story. The older brother is not only sacrificing and giving to his little brother. He is also benefitting from it by learning about his true self and character, but the younger brother also has something else to offer. There is a degree of innocence that every individual has, particularly when they are children. This offers of the potential that the older brother can learn how to rethink something due to the light that his younger brothers perspective offers.
Definitions
Pruning
Trim (a tree, shrub or bush) by cutting away dead or overgrown branches or stems, especially to increase fruitfulness and growth.
Cut away (a branch or stem)
Reduce the extent of (something) by removing superfluous or unwanted parts.
Watering
Pour or sprinkle water over (a plant or an area of ground), typically in order to encourage plant growth.
(of the eyes) become full of moisture or tears.
